What is the quickest way to know about a new culture? Some might say historical books, some others might suggest that you Google it out. These ideas are great but boring. So, how else could you grasp a little about another culture or country? Watch a movie. Sounds great right? It is. This probably
India has become quite popular over time. The credit goes to all those great actors, sportspersons and other people who worked hard enough to get the attention of so many people around the globe. Now people want to know more about India; her culture, her people and more. What’s the easiest way to do that? Watching a Bollywood film.
Bollywood has evolved over time. This film industry has given us all types of movies, ranging from comedy, musicals, to action, thrillers as well as art films. It seems Bollywood fever has infected the world with its amazing movies.
What’s the proof? Analysts show that this humungous industry is responsible for earning around 4.5 billion dollars worldwide per year. With this huge success, Bollywood has become a great example of Transfluent cross-cultural marketing.
Success is not unidimensional. Just like the mammoth amount of revenue that Bollywood has collected internationally, they have also received international recognition. There are movies which received critical acclamation as well as international awards.
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Movies That Won Praises Worldwide -
Lagaan happens to be one of the most loved movies of Bollywood. Directed by Ashutosh Gowarikar, this movie has received a whopping ninety five
Dil se (1998)
Yet another brilliant movie by Mani Ratnam,
Movies That Did Well In Terms Of Revenue –
Well, ‘Blue’ happens to be one such movie that earned around 118 crores internationally. Are you surprised? Wait, there’s more. Next comes Farah Khan’s ‘happy new year’ which earned around 96 crores worldwide.
Other movies that earned Bollywood a place international market are ‘Dangal’, ‘Bahubali: The conclusion,’ ‘Race 2’ etc. Shahrukh Khan’s ‘Raees’ earned more than 76 crores worldwide.
Other movies that earned quite a lot are ‘Ae
The reason for the immense success of Bollywood movies can be given to the extravagant sets, the music, the ‘fan’ following, the acting, the story, the direction, the item numbers, the stars etc. No matter what, it’s earning us respect and money.