Amitabh Bachchan is one of the most famous actors in Bollywood. Recently, the veteran actor filed a lawsuit in the Delhi High Court seeking protection "of his name, image, voice and his personality " The Delhi High Court issued a temporary order on Friday preventing unauthorized persons from violating the privacy and publicity rights of popular Bollywood star Amitabh.
They wrote on Twitter: "Veteran actor Amitabh Bachchan filed a case in the Delhi High Court against the world at large seeking protection of his name, image, voice, and personality attributes.@SrBachchan #Amitabachchan #DelhiHighCourt.
Lead lawyer Harish Salif, who is representing the actor, told the court that the actor was forced to appear in court as a result of a serious violation that had been going on for some time. Salve provided dating examples and ads, one of which was for the WhatsApp lottery.
He claimed that Amitabh and Mukesh Ambani were the winners of the draw. The perpetrator brazenly stole the KBC logo. This was found in October. It was alleged that the lottery itself was a scam. Video conferencing with Amitabh Bachchan is also available. A person talks like him and the image of him appears. In addition, he claimed that someone was profiting from the sale of his posters and T-shirts with his image.
Now, in the interim order, Judge Naveen Chawla writes: "It cannot seriously be argued that Amitabh Bachan is a well-known personality who is also featured in various advertisements. Amitabh Bachan is harmed by Defendants using their celebrity status to promote own goods and services without your permission or authorization". In complaining, I am of the opinion that a prima facie case has been made and the balance of property is in its favor as well."
The court has also prohibited the domain name registrants of www.amitabhbachchan.com and www.amitabhbachchan.in from creating third-party rights there. Additionally, the court ordered telecommunications companies to restrict access to all phone numbers used by the defendants to spread illegal information.
Amit Naik, Joint Managing Partner of Anand & Naik, who represented Amitabh along with Harish Salvi, stated: "This landmark ruling will disqualify anyone from using Mr. Bachchan's name, likeness, voice and other personal attributes without his consent and authorization by any natural person. or digital media The Indian jurisprudence that is developing in relation to personality rights will eventually evolve and Mr. Amitabh Bachchan is the appropriate figure to mark this trend”.